Kaleidoscope Principles

Brands must roll with the rough and tumble of the digital age.   

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Bentonville, AR
Bentonville, AR

3333 Pinnacle Hills Pkwy Suite 250 Rogers, Arkansas 72758

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average precipitation per year
56.4
people who wear glasses
2
person who hasn't seen the Star Wars trilogy
1
minutes a bowl of candy lasts in the office
52
people who can't swim
0
Boston, MA
Boston, MA

116 Huntington Avenue Boston, Massachusetts 02116

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people with tattoos
9
highest bowling score in the office
300
cupcakes consumed per week
12
person who can't swim
1
percentage of hockey fans in the office
35
Boulder, CO
Boulder, CO

3020 Carbon Place Suite 300 Boulder, Colorado 80301

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most overused symbol in any piece of copy
!
computers with cat screen savers
12
people who haven't seen the Star Wars trilogy
4
people who commute by bike
32
people wearing headphones in the office, right now
16
Toronto, ON
Toronto, ON

5225 Satellite Drive Mississauga, Ontario L4W5P9

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men who have seen The Notebook, and cried
7
percentage of hockey fans in the office
55
cups of coffee drank per day
392
average number of days per year with precipitation
155
people who can't swim
2
Norwalk, CT
Norwalk, CT

800 Connecticut Ave. Norwalk, Connecticut 06854

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average commute (miles)
16
minutes a bowl of candy lasts in the office
18
average words typed per minute per person
66
height of tallest person in the office
6'3"
plants in the office
12
Montreal, QC
Montreal, QC

4030 St-Ambroise, Suite 363 Montreal, Quebec H4C 2C7

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people who wear glasses
5
people with tattoos
3
cupcakes consumed per week
8
average words typed per minute per person
52
motorcycle owners
2
Chicago, IL
Chicago, IL

640 North LaSalle Street Suite 600 Chicago, Illinois 60654

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dogs in office
0
average number of tweets per day
2
highest bowling score in the office
210
height of tallest person in the office
6'4"
men who have seen The Notebook, and cried
4
New York, NY
New York, NY

30 W. 21st St. 3rd Floor New York, New York 10010

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average number of meetings per day, per person
3
average length of hair (inches)
7
average number of days per year with precipitation
99
person wearing headphones in the office, right now
1
cups of coffee drank per day
7
Baltimore, MD
Baltimore, MD

7361A Coca Cola Drive Hanover, MD 21076

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entrants in last years chili contest
14
% of Ravens fans in office
82
linear feet in store fixture showroom
84
% of women in management
76
avg # batches of popcorn popped per day
3